Digital Media Buyers Earning Over $100,000 a Year

Published on August 20, 2015

Salaries of $117,000 – And Above – For Digital Media Buyers

By S.T. Martin Digital Advertising Reporter

SAN DIEGO, CA. – Want a rewarding and high-paying career in digital advertising? Then you should strongly consider digital media buying as an option. That’s according to a recent study released by the website Indeed.com.

According to the research, digital media buyers are earning an average of $77,000 a year in certain markets with experienced media buyers earning upwards of $117,000 a year. The field of digital media buying is a good option for people in their 20s who want...

• An exciting career in a growing field
• Strong compensation
• The opportunity for rapid advancement
• Geographic flexibility

What does a digital media buyer do? The “obvious” answer is: he or she buys digital media. But there’s much more to digital media buying.

To understand the role of a digital media buyer, it’s valuable to understand the big picture of today’s digital media. There’s been a huge change in the last 20 years in the way people consume media. In the mid-1990s, people watched television, listened to the radio, plus read newspapers and magazines … the “traditional” media.

Today, digital media is dominant. In fact, according to AdAge magazine, we’re close to the tipping point where digital media spending will outpace traditional media spending. By 2019, digital advertising will represent 36% of all U.S. advertising spending.

This Means a Huge Demand for Digital Media Specialists

What is the role of the digital media specialist? Today, you’ll find digital media specialists in advertising agencies, large and mid-sized companies, plus digital marketing agencies. The primary responsibility is to place online advertising on digital media outlets to help a company generate revenue and sales.

The position requires creative, analytical, sales, and management skills. There’s also huge responsibility: a digital media specialist may have a budget of anywhere from $250,000 to $10 million for one account. Because of the level of responsibility and the diverse skills required, companies are finding it difficult to find and keep expert digital media specialists. And it’s not a skill taught in most universities. So with demand for digital media specialists skyrocketing – and a limited supply – companies are paying high salaries to qualified experts.

Salaries are typically highest in major markets like New York and Los Angeles but high-paying positions are available in every city and town in the United States and other countries. Many companies allow telecommuting for digital media positions.

Unique Way to Gain the Skills … A Video Game

Advertising agencies and companies are looking for digital media buyers but they are usually unwilling to pay for training. They are looking for candidates with the skills. This leads to the obvious question: How can you gain these skills?

Fortunately a California company has created a new learning platform to teach people digital media buying skills. However, instead of traditional book-style learning, the platform provides a series of video games.

After playing the games, the “student” will have the skills necessary to become a digital media buyer. This means you can apply for high-paying jobs in markets across the united states … and even overseas.

To discover more about a career in digital media buying … and the all-new learning platform that helps you develop the required skills … click here now or click the button below.

The company behind the video game learning platform provides a free opportunity to play the game … and learn the skills. The skills you need to become a digital media buyer are not complicated but they are highly specialized … and in demand.

To gain these skills, click here now or click the button below.